Management is centralized, thereby reducing the need to configure each server separately
Administration is simplified, reducing the effort required to maintain standardization and compliance, even in complex environments
Configuration is straightforward and can be done entirely within SQL Server Management Studio
Out-of-the-box predefined policies make it easy to get started
Backwards compatibility supports managing instances of SQL Server 2008, SQL Server 2005, and SQL Server 2000
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SQL Server 2008 Top New Features : Policy-Based Management
Policy-Based Management enables the efficient management of multiple SQL Server instances from a single location. Easily create policies that control security, database options, object naming conventions, and other settings at a highly granular level. Policies can evaluate servers for compliance with a set of predefined conditions and prevent undesirable changes being made to servers.